Today, retail companies must invest in technology to manage their multiple locations and many transactions. Some retailers have emerged as leaders in their field by using technology to support a strategic initiative that differentiates them from their competition. Wal-Mart sends information across its supply chain; Harry Rosen keeps detailed customer profiles. In this course, students will study a few retailers in depth and analyze how they have used Information Technology as a competitive weapon. Lect: 3 hrs. Prerequisites: RMG 200 and RMG 300 Course Weight: 1.00 Billing Units: 1
