RMG 918 Retail IT – Case Study of Best Practices

Today, retail companies must invest in technology to manage their multiple locations and many transactions. Some retailers have emerged as leaders in their field by using technology to support a strategic initiative that differentiates them from their competition. Wal-Mart sends information across its supply chain; Harry Rosen keeps detailed customer profiles. In this course, students will study a few retailers in depth and analyze how they have used Information Technology as a competitive weapon. Lect: 3 hrs. Prerequisites: RMG 200 and RMG 300 Course Weight: 1.00 Billing Units: 1




There are no comments for this course.