BDC 914 Economics of Media

As the broadcasting and new media industries evolve, old forms of management may give way to new structures. This course will explore trends in entrepreneurship, employment, types of “work” and different management styles in a world of mergers, consolidation and networks. Within different models, the financiers and economic models that support the industry will be reviewed. Lect: 3 hrs. Course Weight: 1.00 Billing Units: 1





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